Tobin Lehman is the founder of New North, an award-winning digital marketing agency dedicated to helping B2B technology firms grow. With over two decades of working with brands like Southern States, Pfizer, Thermo Fisher Scientific, Kimberly Clark, and a host of others, Tobin’s earned an industry reputation for taking the mystery out of marketing with clear strategies that earn real results. He currently resides in Frederick, Maryland, with his spouse and five children.
Podcast notes:
- 0:00 – 0:38 Tobin Lehman’s Bio
- 0:38 – 1:56 ScheduleOnce Deal: www.oncehub.com/pricing?referralcode=RAL212
- 1:56 – 4:28 Rhea’s Marketing Essentials
- 4:28 – 4:57 Welcome to Peppershock Media’s Marketing Expedition Podcast
- 4:57 – 5:04 Welcome Tobin
- 5:04 – 8:57 Tobin’s background
- 8:57 – 10:47 Current need for digital
- 10:47 – 12:23 Tobin’s team
- 12:23 – 17:11 Current changes
- 17:11 – 21:06 Book release
- 21:06 – 25:02 Going back to normal
- 25:02 – 27:21 Tobin’s marketing tips
- 27:21 – 33:06 Successful tactics
- 33:06 – 35:50 Automation do’s and don’ts
- 35:50 – 39:47 Tobin’s advice
- 39:47 – 43:50 Tobin’s most valuable resources
- 43:50 – 44:18 How to connect with Tobin
- 44:18 – 44:37 Thank you, Tobin
- 44:37 – 46:33 Last thoughts
- 46:33 – 46:52 Thanks for listening
- 46:52 – 47:21 Join https://themarketingexpedition.com/ today!
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