You might have heard that email marketing is dead, but it’s alive and well if you have the tools to leverage your already existing email lists! Chances are if you’ve been in business for a while, you already have an…
Who needs words anymore? In a world gone digital, it may seem that the written word is losing more and more ground (or bandwidth), each and every day as imagery, graphics, and video continue to gain prominence. Social Media, TV,…
Okay, so you have a product or service that you would like to share with the world. Whether it’s something brand new to the market, an improvement on something existing, or a service that’s going to make life better for…
When you are creating your social media content strategy, you need to have an Instagram marketing strategy too! Whether you are interested in inbound marketing, viral marketing, creating brand loyalty, or even relationship marketing, your marketing department (even if that’s…
Did you just start a new business and need to create a marketing plan? Or are you an established business that needs to revamp or refresh your existing marketing plan? Whether you are starting at the beginning or just need…
Using visual content in your marketing is more important now than ever, and here’s why! People prefer visual content. Since the very first grainy black-and-white images began gracing the pages of newspapers and other advertisements as early as the 1850s,…
Client Appreciation & Anniversary Celebration 10/6/22 from 4 PM - 8 PM Join us in person here at the Peppershock’s Studio for fun, food, and beverages! Can't attend in person? Be sure to join us virtually via Zoom! Costumes encouraged,…
Summer has peaked! A message from Rhea Allen We’re at the top of the fun roller coaster (and hopefully the top of the temperature roller coaster as well)! So now that the kids are gearing up to head back to school,…
Let freedom and summer rule! A message from Rhea Allen After a chilly and late start, it looks like summer has arrived, and is here to stay! Despite the rain and chill, the Allen family, and our Peppershock crew, had an…
Deirdre Tshien is the Founder & CEO of Capsho, software that helps entrepreneurs take the crappiness out of content creation. She is also the creator of Viralocity Marketing, author of The Traffic Formula, and host of The Remarkable Entrepreneur & The Remarkable…