It's May! A message from Rhea Allen The last couple of months (yes, it feels like longer) have been very hard on almost all of us, and my household is not immune! We’ve had to learn new routines, take on…
Brad Frazer is a copyright, trademark, social media, Internet, privacy, and cybersecurity lawyer at the Boise law firm Hawley Troxell, Idaho's largest law firm. His practice areas include cybersecurity, privacy, Social Media ("SoMe"), internet law, e-commerce, technology and software licensing,…
“It’s not the plan that is important, it’s the planning.” Dr. Graeme Edwards This is a very important quote to consider when thinking about why some businesses succeed, while others fail. In fact, it is estimated that 50% of businesses…
7 Tips for Effective I.N.B.O.U.N.D Marketing The times are changing. As the famous writer Raoul Vaneigem once said, “We must discover new frontiers...people have been standing for centuries before a worm-eaten door, making pinholes in it with increasing ease. The…
National Philanthropy Day® Peppershock Media has been selected as the recipient of the 2011 Outstanding Media/Marketing award and recognized for generous support to the communities in which we live. Peppershock Media demonstrates their dedication every day, not just through direct…
Tagline from Adobe Media Player site, "Watch what you want, when you want."The Adobe Media Player acts similarly to iTunes whereas viewers are able to subscribe to and automatically download content to their library. Whether the content is a TV…
Below is a vidcast of the panel I spoke on in April. Watch and learn about the current state of Idaho advertising and where things are headed.Idaho Advertising Execs and the Art of Persuasion