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Marketing Through AI-Based Media Buying with Jem Bourouh | Episode 155

Jem Bourouh is a 24-year-old full-time entrepreneur. He was born and raised in Germany and has spent the past four years launching and selling 7-8 figure eCommerce brands, and he has sold more than $20,000,000 with his eCommerce business as well as owns a marketing agency that invests in smaller DTC brands and acts as a VC named Adcubator and an education company called eCom Incubator.

Podcast notes:

      • 00:00 – 00:14 “I wouldn’t say Facebook is dying out, I would say people are shifting budget to different platforms.” —Jem Bourouh
      • 00:15 – 00:33 Welcome to Peppershock Media’s Marketing Expedition Podcast
      • 00:34 – 01:26 Jem’s Background
      • 01:27 – 06:24 Marketing Essentials Moment: Email Marketing
      • 06:25 – 12:05 Welcome to the show!
      • 12:06 – 15:09 Building profits and monetizing through online strategy
      • 15:10 – 20:13 Realizing your accountability
      • 20:14 – 24:22 Front and back-ends marketing tactics
      • 24:23 – 29:09 Useful third-party tracking and email campaign software
      • 29:10 – 30:00 Kitcaster specializes in booking podcasts with massive audiences, working with the top 1% of podcasts, respective to monthly downloads.
      • 30:01 – 31:26 Retention marketing
      • 31:27 – 38:47 Building and scaling an agency
      • 38:48 – 43:52 Trends: What’s hot and what’s not?
      • 43:53 – 51:40 Scaling eCommerce growth by segmented strategies
      • 51:41 – 52:31 Reach out to Jem
      • 52:32 – 53:07 Thank you so much! Enjoy your Marketing journey!
      • 53:08 – 53:54 Join The Marketing Expedition Community today!

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Brian Staudinger

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