Fresh Marketing and Event Management Workshop

NAMPA CIVIC CENTER
WEDNESDAY, JANUARY 11th, 2012
REGISTRATION 8:00 a.m.
WORKSHOP 8:30 a.m. – 11:30 a.m.

Workshop – $30 per person, register by December 24th and receive $5 off.
Click here to register, or call (208) 288-0290.

Beverages provided.

The following breakout sessions will be included to gain insights, ask questions and walk away with some fresh ideas for the new year.

ROI, Metrics & Analytics How do I begin – pipeline to profits…if you can’t quantify your marketing why should anyone value it? by Shane Bauges, Director of Client Services, Peppershock Media
Media Buying Bootcamp Learn valuable tools and latest trends so you don’t get left behind in the trenches. by Jamie Gaythwaite, Account Manager/Media Buyer
Charging Through the Online Video Cluster Fudge By 2013, online video will account for 90% of all consumer IP traffic. Source: Cisco Visual Networking Index(VNI). You can’t afford to be online without video. But are you creating messages that people care about, interact with and want to share with their friends? Are you and your videos relevant? by Drew Allen, Principal / Production Manager, Peppershock Media.
Avoiding the Brand Wagon Five ways to build a strong brand presence that doesn’t get lost in the mix. by Angie Scobby, Art Director / Graphic Designer, Peppershock Media
Social Space Engagement Necessities Five social media trends for 2012, a look at what I think should be on your radar as a business or organization, and 4 tips to secure better engagement with your SoMe participants in 2012. by Rhea Allen, Integrative Media Consultant \| President /CEO, Peppershock Media
Event & Meeting Trends Learn about some of the top trends and technologies in the meeting and event industry for 2012. by Kristin Muchow, Vicki Flume and Jill Reardon with Meeting Systems, Inc.